October 2008 Weekly Motivational Ideas!
Inspirations that I hope will help you make more $$!!
 
Sam		 Dear Sam,
 
Let's get our prospects focused on real estate again...
 
People are scared to buy because they think the house is going to lose value or they are worried about their jobs and we are not helping because we are not selling like we should be.  We have all gotten lazy and used to people calling us and we have all forgotten how to get out and sell real estate.
 
Enough with the financial and political distractions, it's time for us to get out and sell, sell, sell! 
 
With the stars aligned now, we have plenty of things we can talk about in order to get buyers and sellers excited about a real estate transaction right now.  Warren Buffet is saying now's the time to buy and conditions are not going to stay this good much longer. Remember the following selling points:
 
1. $7500 first-time home buyer tax credit, 2. low interest rates with programs down to a 580 FICO score and 3. some of the best home values in this greatest buyer's market in history!
 
Also, please make sure that your buyers and sellers know that WE HAVE MONEY TO LEND!!  With all the negative mortgage news, many in the public do not know that we can lend money.  Spread the news.  Put this in your print ads too!
 
CALL ME FOR A QUICK CLOSING TOO!  WE HAVE A NEW QUICK CLOSING CHECKLIST TO GET YOUR BUYERS CLOSED IN A HURRY!
 
Keep reading for 2 good ideas that can really help you with this.
 
Good luck! 
 
___________________________________________
 
Try us for your JUMBO LOAN clients too!  We have a new Jumbo pricing special that is kicking butt right now!
___________________________________________
 
 
Thanks for your business.

mysignature
Senior Mortgage Advisor
President's Club Member 2007
Mortgage Services
 
910-489-6918 or
843-230-7929
__________________
 
Reference Letters Rule!
daniellekennedybooks 
 
  Danielle Kennedy Sold Me!
 
I heard the famous real estate author and coach talk about reference letters a couple of years ago and it really was very good advice.  The way she explained it was to make this a part of your closing process and then use it to really build your business.  Here's the process...
 
1. Immediately after the closing when you hand the keys to the house to the new buyers, ask a favor.  Say, "I have a very important favor to ask of you!"
 
They'll be anxious to help you since you just helped them get their house and they'll probably say, "Absolutely, whatever you want!"
 
2. Then say, "Can I get you to write a quick reference letter for me and can I pick it up no later than tomorrow afternoon around 4PM?"
 
They'll probably say something like, "Sure, I would love to do that, why the urgency?  What can I say?"
 
3. Then say, "I am out interviewing for new clients every day.  How many interviews have you been on where you didn't have references?  As for what you can write, just write how you feel I did and why you liked me"
 
4. Then, pick up the reference letter and add it to your file and the next time you get a prospect, always end your presentation with "Buying or Selling a home is a very important transaction.  Always ask any agent you talk to if they have reference letters and by the way, here are 5 of mine..."
 
Also, if you get a client that says, can you write one and I'll just sign it?  If they do, you can write one that is over the top, one that is very low in singing your praises and one in the middle of the road and then ask them to sign the one they think is about right and give them a self-addressed/stamped envelope to mail it back to you.
 
Start this practice today for your future business!  These 3rd-party referrals are much better than anything else you can do. 
 
 
CALL YOUR PAST CLIENTS TOO!
 
   


 
phhlogo      
   
 
Want to jazz up your website?  Add the "get approved" graphic below and then put my website link in the properties of the image as follows.  Call me if you need help with this.
Weekly Tip -  Help Out The Curious Neighbors!
 
noseyneighbors 
Nosey neighbors love to eat!
 
 
I saw a blog that got my attention about hosting a Saturday morning opportunity for your new buyers or the buyers that bought your listing to meet their new neighbors!  That's right, do this with your buyers and the buyer's agents buyers too that bought your listing!  This way, you are the one that gets to know the buyers better AND their new neighbors.
 
It's all about meeting people that will be connecting you with real estate in a positive light.  And since the new neighbors are going to be itching to meet their new neighbors, this idea is a great opportunity for them too.
 
Here's how you can do this!
 
1. Meet with the new buyers after they move in and offer to host a "meet the new neighbors drop-in brunch or afternoon drop-in" from 9-11am or 2-4 pm for them so they can meet their new neighbors so they can start making new friends.  Ask them when they want to do this for them.
 
2. Then contact a local restaurant to get them to go in with you by providing some breakfast or afternoon treats.  Make sure that they know that you will giving them all the credit for the refreshments and that this is a great opportunity for the restaurant to pick up a new repeat customer.
 
3. Then deliver invitations to all of their new neighbors with your contact information and the information about the refreshments that you will be serving.  Ask for an optional but not required RSVP so you can get a better handle on how many to prepare for.
 
4. On the day of the event, put out some balloons by the road and set up your refreshments and make sure to bring coffee, juice, soft drinks, etc. and plenty of business cards!
 
 
I hope this tip helps your business with tons of new buyers and listings! 
 
 
Weekly Mortgage Commentary Snippet
Rate Lock Advisory - Monday Oct. 20th

lokflotflotflot

There are only two pieces of data scheduled for release this week that may affect mortgage rates along with testimony by Fed Chairman Bernanke. Neither of the reports are considered to be of high importance to the markets, so I am expecting the stock markets to again play a significant role in bonds swings and changes to mortgage rates.

The first report is will be posted late tomorrow morning when the Conference Board posts September's Leading Economic Indicators (LEI). This index attempts to measure future economic activity, particularly during the next three to six months. Current forecasts are calling for a decline of 0.3% from August?s reading. This would indicate that economic activity is likely to slow moderately. That would be good news for the bond market and mortgage rates.